Deliveroo

Reference value (#00CCBC), not official Deliveroo brand guidelines. Confirm against their materials before shipping in their identity.

The widely cited anchor color for Deliveroo is #00CCBC — a mid-tone blue tone in the Travel & delivery sector. It fails AA on white at 2.03:1 and needs a darker step for text; on dark grounds it passes AA body text on black at 10.36:1.

Use it as a seed, not a rule: open it in the generator to derive scales, accessible text steps, and themes in the same family, and confirm the current value against Deliveroo's own materials before shipping anything in their identity. Sector neighbors like Uber, Lyft, Ryanair make useful comparisons when positioning against competitors.

Sector: Travel & delivery