British Airways

Reference value (#075AAA), not official British Airways brand guidelines. Confirm against their materials before shipping in their identity.

The widely cited anchor color for British Airways is #075AAA — a deep blue tone in the Travel & delivery sector. It passes AA body text on white at 6.88:1; on dark grounds it works for large text on black at 3.05:1.

Use it as a seed, not a rule: open it in the generator to derive scales, accessible text steps, and themes in the same family, and confirm the current value against British Airways's own materials before shipping anything in their identity. Sector neighbors like Uber, Lyft, Deliveroo make useful comparisons when positioning against competitors.

Sector: Travel & delivery